Two months ago I stood on a stage in Prague in front of people from 100+ countries and talked about sport at a time when we are all glued to screens.
I still think about it, and three things I am taking away:
- Our problem is not a Czech problem. After the session, Dr Saraf Aboobacker described exactly the same situation in India that we see in Brno: the venues exist, but nobody knows about them. Half the world is dealing with the same thing.
- The phone is not the enemy. Our whole section was called “Navigating the Age of Screens”, and the best projects there did one thing: they did not use the app to keep you in it, but to get you outside. That is exactly what Sportera Team is about.
- Nothing replaces the offline experience. We can have the best technology, but the feeling when you score and high-five a teammate on a real court simply cannot be digitized. And that is a good thing.
Two years ago we were three guys who wanted to play basketball and had nowhere to do it. Now we talk about it at a world congress. Sometimes I have to remind myself of that.
Thank you, Martin Chlumsky, for opening the door for us.
If you were at TAFISA too, get in touch. I would be glad to follow up.
translated from the Czech originalfirst published on LinkedIn